Professional Development Workshop
April 20, 2006
Network Office
12:00-1:30 p.m.

SELECTING AND PROTECTING YOUR TRADEMARKS
By Maria E. Recalde, Esq.

There are a number of steps concerning intellectual property rights that should not be overlooked by any company regardless of size, from selecting and protecting a company name, trademark, or Internet domain name, to taking the steps necessary to avoid getting involved in expensive litigation or losing its rights altogether.

Sign up and learn about some of the basic tenets of intellectual property law, specifically trademark law:

  • What’s the difference between copyrights and trademarks?
  • What’s the difference between a company name and a trademark?
  • What's wrong with selecting a mark that "merely describes" your company’s goods or services?
  • Why is selecting a "made-up" mark a better option?
  • Why should your mark not be confusingly similar to existing marks of other companies?
  • How should you use your mark once selected?
  • When and how should you use the common law ™ (trademark) and the ® (registered) symbols with your mark?
  • Why should you consider the availability of corresponding domain names in the trademark selection process?
  • What benefits does registering your mark with the United States Patent and Trademark Office provide?
  • Why is policing your mark important?

These are some of the questions for which you’ll get answers.  Be sure to bring your own questions.

Maria E. Recalde is a partner in the Boston office of the regional business law firm of Sheehan Phinney Bass + Green, P.A. She is a member of the firm's business litigation and intellectual property and technology practice groups.

NOTE: The cost for this event is:

Pre-registration only:

$15.00 members

$20.00 nonmembers.

Pre-payment is strongly encouraged to facilitate a speedy registration and increase networking time.

Pre-registration:  IMPORTANT!  Must be received two business days prior to the event to be included in list of attendees.

A registration request is a guarantee of payment. Cancellations must be received two business days prior to the event for a credit to an alternate meeting.

Register:

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Company Name

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